For agencies
Turn AI visibility into a service your clients pay for.
Your clients want to get chosen when their customers ask AI, and most of them are still guessing how. Your agency becomes their specialist. 3RD does the groundwork for every client, trains your team, and pitches alongside you until you run it on your own.
Agency-first: we don't sell around you.
Who it's for
Built for agencies making AI visibility a core service
It's part of your commercial strategy
AI visibility is something you sell and grow, not an add-on at the back of an SEO retainer.
You have one owner for it
One person owns AI visibility and routes the work to your content, search, and technical specialists. In many agencies, that's the content lead.
Your clients are complex
Brands with several markets, languages, product lines, or business units, where the work needs a plan, not a checklist.
Why clients pay for it
AI visibility isn't an SEO add-on. Sell it as its own initiative.
- It's branding and positioning. AI assistants describe your client's brand, compare it with competitors, and recommend it, or leave it out, before a buyer ever visits a website.
- It's customer service. AI answers now handle questions that shop assistants, advisers, and support teams used to answer.
- Every platform and market is different. Each AI assistant, market, and language needs its own approach, which is why it needs a plan, a budget, and an owner of its own.
What a partner gets
What you get as a 3RD partner
Margin on every client
Partner pricing per client brand. You set the client price and own the relationship.
Tools to win the pitch
Pitch mode and Assessments show a prospect where they stand in AI answers before they sign.
Training for two teams
Commercial enablement for your client leads, and specialist training for the people doing the work.
Support with an SLA
A Solution Architect while you build the practice. Critical issues answered within 2 hours, with 99.7% monthly uptime.
Every client in one place
Every client brand side by side in one workspace, with unlimited users on your team.
Reports in your branding
Reports Studio turns a month of AI answers into a client report with your agency's branding.
How it works
From kick-off to running it yourselves
Kick-off
Two tracks from day one: commercial enablement for your client leads, and specialist training for the team doing the work.
Your first cases
We agree on a prospect list, then structure and pitch the first cases with you, in the room if you want us there.
First reports
We help you pull the first client reports and back your early pitches with data.
Ongoing support
A shared Slack channel, or a weekly check-in with a 3RD Solution Architect.
On your own
Your team runs AI visibility on its own, and 3RD stays on as your escalation layer.
One client, end to end
What a first client can look like
| When | Your agency | 3RD |
|---|---|---|
| The pitch | Shows the prospect where they stand against their competitors, in their markets | The Assessment and Pitch mode data, and a Solution Architect in the room if you want one |
| Month 1 | Starts the client on one market and one goal | Monitoring and the first diagnosis from day one |
| Months 2–3 | Runs the Playbook: content, outreach, and technical tasks for the client's web team | Prioritizes the work and checks it daily against the latest AI answers |
| First report | Presents progress in your agency's branding | A deck-shaped report from Reports Studio |
| Retainer | Turns the pilot into its own budget line, and adds markets | Stays on as your escalation layer |
A suggested shape, not a promise. Every client is different.
Proof
Agencies already building with 3RD
Manyone, a strategy and design company, went from No. 5 to No. 1 in strategic design in four months, ahead of Designit, Accenture Song, McKinsey, and frog, with its own team doing the work. Read the Manyone case →
FAQ
Questions agencies ask
Will you sell directly to our clients?
No. We're agency-first. If you want help closing a client, we'll join you, then hand delivery back to your team.
What do we need on our side?
One person who owns AI visibility and can route the work to your content, search, and technical specialists. We train them and the team around them.
Which team should own it: content or search?
It varies, but it's often content. Most of the work is content and positioning. The technical part goes to search or IT, and the owner routes it.
Can we add AI visibility to an existing SEO retainer?
You can, but clients get more from it, and pay more for it, when it's its own initiative with its own budget and goals.
Can we report in our own branding?
Yes. Reports Studio builds client reports with your agency's branding, and Looker Studio dashboards work without a 3RD login.
Is client data safe with you?
Client data is stored in the EU, encrypted at rest and in transit, and never used to train public AI models. Every client is covered by a GDPR data processing agreement. See security
Partner with 3RD
Talk to Oliver about partnering
Oliver runs agency partnerships at 3RD. Tell him about your agency and your clients, and he'll show you how the partnership works on one of your own clients.
Oliver ThornbladPartner & Head of Agency Partnerships · ot@get3rd.com · +45 26 19 90 58Partner with 3RD
Write or call Oliver.
ot@get3rd.com · +45 26 19 90 58